Brian is a principal analyst and futurist at Altimeter, a Prophet company. He is globally recognized as one of the world’s leading experts and keynote speakers on digital transformation, innovation, experience design, culture 2.0 and digital Darwinism. In his research, Brian studies and publishes industry-influencing reports on disruptive technology and its impact on business. As a digital anthropologist, he also studies technology's impact on society and culture. Brian is an award-winning author of seven best-selling books including X: The Experience When Business Meets Design, and What’s the Future of Business (WTF). With a loyal online audience of over 500,000 people online, his work makes him a sought-after thought-leader to leading brands, celebrities, and startups.